Membership Testimonial Video
This Membership Testimonial Video created for NAFSA, Association of International Educators, is the pivotal piece of the organization’s ongoing membership campaign. Check out our Case Study.
This Membership Testimonial Video created for NAFSA, Association of International Educators is the pivotal piece of the organization’s ongoing membership campaign. The video was filmed during #NAFSA15 international conference in Boston, then edited and released in the 4th quarter of 2015.
What kind of video did NAFSA need and what purpose did this video serve?
NAFSA asked us to produce this nonprofit membership video to attract new members by sharing current member testimonials. A nonprofit membership testimonial video can celebrate your members too. Compel viewers to take action by giving them social proof, then ask them to Join today!
How has NAFSA maximized exposure for this membership video?
NAFSA posted this nonprofit membership testimonial video on Youtube, Twitter and Facebook. The strategy is to earn impressions across all these social media platforms, exactly where NAFSA’s target audience is best represented, then drive viewers back to the NAFSA.org membership page to join.
Have you considered using video in your nonprofit membership campaigns?
What better way to spotlight the energy that drives your organization than to celebrate membership with these personal testimonials.
How can you use your next nonprofit event to achieve your goals?
Every event is an opportunity. Consider how video can help you to seize each opportunity and use it to achieve a specific goal. Grow your membership. Mobilize your volunteers. Inspire your donors. Identify your goal and take advantage of your next opportunity.
You can start planning today. Contact Us.
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