Social Media Video Marketing
This Social Media Video Marketing piece was created for NAFSA 2017 in support of international education’s ongoing #YouAreWelcomeHere campaign. Learn how Social Media Videos can keep your audience engaged and energized. Check out our case study now.
What purpose did this video serve?
With over 10,000 attendees converging in one city for international education’s largest event, NAFSA’s annual conference & expo always proves an incredibly vibrant event. Thought leaders, policy makers, educators, administrators, campaign messengers and pioneers alike, all come to trumpet and share their ideas. All eyes are trained and everyones’ ears are pricked up. So what better time for NAFSA to show support for #YouAreWelcomeHere. Many agree that #YAWH, which actively invites students from around the world to come and study in the United States, is among the most important international education campaigns worldwide. In witnessing over 200 colleges and universities take part in the campaign across the nation, it was a perfect time for NAFSA to contribute to this important movement.
How would you maximize exposure for your conferences or events?
NAFSA shared this social media video on Twitter and Facebook. Good social media video marketing always delivers meaningful content to platforms where your target audience is best represented.
How can you use your next conference or event to achieve your goals?
As you prepare for your next event, you may also want to think about what that event can do for you. Think about events as opportunities. Every business and organization has unique needs and goals. Consider how video can help you take advantage of your next event, meet a need, achieve a specific goal.
Take advantage of your opportunities!
We can help you explore how to use social media video marketing. Contact us today.
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