Why do I need video for my business?
Understanding why is a smart place to start. There are over 40 different types of business videos. We help you choose the right video for your business.
(video transcript) Why do you need video for your Business? Why do I need video for my business? Because video production is the most effective communication tool we have available to us. As a decision maker you need to know, People are consuming online video like never before. The explanation for this behavior is simple: we’ve been experiencing the world visually for tens of thousands of years -it’s primal- and our survival depended upon it. If you consider the course of human history, you might say we’ve really only just learned to read. Scientific testing confirms it. Visual data is processed 60,000 times faster by the brain than text. That statistic alone goes a long way to explaining this increasing appetite for video.
According to surveys of C-suite level executives performed over the last five years by Forbes insights:
54% of executives said they share work-related videos with colleagues every week. And 59% said that if both video and text are available on a page, they prefer to watch the video.
You can be the first in your industry and in your market to the harness the power of video. Outpace your competitors by giving your clients exactly what they need, what they’ve been looking for: reliable information about you, your products and services -visual information that answers questions, removes doubt, instills confidence, and accelerates your sales process.
Here’s the most compelling statistic yet.
Videos on landing pages increase conversions by 86%.
This means once prospects have seen your video, a large number of them are ready to pick up the phone, fill out a form, or make an online purchase right there and then.
Video consumption is no longer just trending. Video consumption is at an all-time high and continues to grow. So much so that, Video is now the client’s expectation. I’m here to tell you it’s an expectation you can satisfy. Video is no longer a high priced novelty. It’s a responsible investment.
Be sure to check out our next video: How much does a video cost? I’m talking about Your Video, at Artiemedia’s Video FAQ’s. Send us your question! Or contact us today for a free consultation. TalkSoon@ArtieMedia
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